Fashion At Your Fingertips

My husband gave me an Apple iTouch for Christmas, and its wicked cool; basically its an iPhone with Internet connectivity but no phone function.  The iTunes App Store has hundreds of free apps, and fashion designers are starting to upload free iTouch apps that showcase their latest collections.  Both Chanel and Ralph Lauren are available, and Style.com has  a condensed version of their web site that is really terrific. 

 Chanel’s iTouch app showcases just one collection, Paris-Moscow 2008/09, and for students of Chanel its pretty interesting.  Lagerfeld has gone back to Mademoiselle’s Russian period from early 1920’s and gives us beautiful folkwear embellishment on dresses, tunics and coats.  The tall beaded headpieces worn by the models will remind you of something you’d see  on a Chiparus bronze   and they are still amazing even though no modern woman would ever wear them.  There is also a WiFi connection for “Chanel News”; the next time I’m in a hotspot I’ll have to see if that will work.  A moody video of this collection rounds out this app, and even though there is not much content compared to Style.com I like seeing the Chanel logo  on my device, it will tide me over until I actually own something that is authentically Chanel!

The Style.com app is really robust, and I actually prefer the iTouch version over their website because I can look at runway shows from a comfy chair instead of sitting at a desk in front of my PC , using the iTouch feels more like reading a fashion magazine   This app had tons of fun features; the runway videos in particular are great.  Alas, there is no zoom feature and no detail shots, but all of the designers from the Style.com web site are represented.  I’ll definitely be going back to download the latest version of this app after Fashion Week.